Meet the Chiropractors
James Crooks (he/him)
James is a chiropractor at Abertawe Chiropractic in Swansea. He enjoys working with patients to understand their goals and find practical ways to help them move better and manage their symptoms.
James’ interest in chiropractic began through his own experience of injury and recovery. After suffering several sporting injuries from a young age, he experienced first-hand how chiropractic care, rehabilitation and professional guidance could support recovery and overall wellbeing. This experience inspired him to pursue a career in chiropractic and help others in the same way.
James completed five years of study at the University of South Wales before joining Abertawe Chiropractic in 2024. Over the past two years, he has worked with a wide range of patients and musculoskeletal conditions, developing an individualised approach to treatment and rehabilitation. He particularly enjoys helping people with lower back pain, neck pain, knee pain and sports-related injuries, as well as supporting patients who want to remain active or return to exercise following an injury.
James takes an individualised approach to care, taking the time to understand each person’s symptoms, lifestyle and how their problem is affecting them. Where appropriate, treatment can be combined with rehabilitation exercises and practical advice to help patients build confidence in their movement and support their recovery.
Born in Swansea and having lived in Skewen for most of his life, James is proud to work with the local community. Outside of the clinic, you may find him out for a run, in the gym or down at the beach!
Whatever you’re dealing with, James focuses on providing clear, personalised care to help you understand your problem, move with confidence and get back to doing what you enjoy.
Joe McElkennon ( he/him)
** JOINING THE TEAM VERY SOON**
Growing up, sport played a huge role in Joe’s life, but so did the injuries that came with it. After experiencing first-hand how chiropractic care helped him recover and continue doing the sports he loved, he knew it was the career he wanted to pursue. Determined to make that ambition a reality, he left home in Ireland to study at the Welsh Institute of Chiropractic, University of South Wales, where he graduated with First Class Honours from the five-year integrated Master’s programme.
While he originally imagined his career would focus on treating athletes, his clinical placements and final year of study broadened his perspective. He developed a particular passion for rehabilitation and enjoys working with older adults and patients with more persistent conditions. He finds it especially rewarding to help people regain confidence in their bodies and return to the activities that matter most to them, whether that’s returning to sport, maintaining their independence, or simply moving through everyday life with greater ease.
He believes every successful treatment starts with understanding the person, not just the problem. By taking the time to understand each patient’s goals, concerns and lifestyle, he creates personalised treatment plans that combine the latest evidence with hands-on treatment, rehabilitation, exercise and education. Recognising that every patient is different, he tailors treatment to the individual, using a range of techniques to provide care that is both effective and suited to each person’s needs. His aim is for every patient to leave feeling heard, understanding their condition, and one step closer to achieving their goals.
Since graduating, he has continued to invest in his professional development, completing further training in upper and lower body adjusting techniques and dry needling. He is committed to continually developing his clinical skills to ensure patients benefit from the latest knowledge and a broad range of treatment options.
Outside of the clinic, Joe remains passionate about sport and continues to play Gaelic football for Cardiff GAA. He also enjoys strength training and running.
Staying active gives him a real appreciation for the importance of movement and helps shape his approach to supporting patients of all ages and activity levels.
Whether your goal is returning to sport, maintaining your independence, or simply moving with greater confidence, Joe looks forward to welcoming you to Abertawe Chiropractic and helping you achieve it.
Sarah Williams (she/her)
Sarah has always had a passion for sport, spending most of her childhood Saturdays at the local leisure centre. With a background in gymnastics as both an athlete and a coach, she developed a deep fascination with the mechanics of movement – how the body should move, and what happens when it doesn’t. This interest led her to study at the Welsh Institute of Chiropractic, where she graduated in 2014 after five years of training.
Today, Sarah has particular clinical interests in headaches and migraines, pregnancy and paediatric care, joint hypermobility, and complex movement problems.
As a headache sufferer herself, Sarah is genuinely passionate about helping people with headaches and migraines. Having experienced first-hand the impact headaches can have on daily life, and the relief that hands-on care can bring, she is dedicated to helping patients reduce the frequency and intensity of their symptoms and regain control of their wellbeing.
Sarah is also particularly passionate about pregnancy, postnatal, neonatal and paediatric care. She has undertaken extensive postgraduate training in these areas and enjoys supporting women through the physical changes of pregnancy and recovery after birth. She also has a keen interest in helping babies, children and their families with musculoskeletal health, providing gentle, individualised care tailored to each stage of development.
With her roots in gymnastics, Sarah has a strong interest in joint hypermobility. She finds it fascinating to view hypermobility from both perspectives, where flexibility can be praised for enabling impressive skills, yet the underlying challenges are often overlooked. She enjoys supporting hypermobile patients in building strength, stability and confidence, helping them manage the challenges that can sometimes exist behind the scenes.
Sarah also enjoys working with more complex movement problems. Drawing on over a decade of clinical experience, she enjoys identifying the underlying cause of dysfunctional movement and helping patients restore more efficient, resilient movement patterns. Challenging cases often feel like a puzzle waiting to be solved, making them one of the most rewarding aspects of her work.
After qualifying, Sarah moved to Swansea to continue her professional development under the guidance of two of the first chiropractors to establish a practice in Wales. Outside of work, she remains actively involved in sport. She is a keen runner, having completed a full marathon in 2024 for Dementia UK. Her sporting background continues to shape her approach to patient care, combining performance insight with clinical expertise.
